* communications final project check list summary of your

Communications Final Project

Check List

Summary of your organization, your role in leading it, and how you communicate its mission and purpose.

Name of Organization

Mission Statement: One or two short paragraphs

Organization Plan (Must Include the Following)

# of Employees
Administration Structure (how is the leadership organized?)


Annual Operation Budget
Cost of doing business
Rent for offices
Investment in furniture, technology, travel, expense accounts, outsourced services, etc.
Projected revenue
Gifts?, Customers?, Budget Allocated?

Communication Tools

How will your organization use and incorporate the following tools
Social Networks
Customer/Donor/Constituent Database
Email communications
Internal office communications tools
What are other tools you will need to run your particular organization
i.e. If you are the sports information director you may need to invest in audio/visual production equipment.

Marketing Plan

How will you use your communication tools to effective draw customers, attention, support, or donors to your organization?

3-5 Year Growth Plan

What is your plan for the next 3-5 years? How will you lead your organization forward and in what direction?
What are the things you think your organization can do down the road? What are the things you do now that you want to do better tomorrow? How will you get there?

Organization Brand (Culture)

Describe the values and environment of your organization
Disciplinary structure
What to do with employees who are not meeting expectations
Recruitment Plan
How will your recruit the talent you need to be successful?

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