Sampling

As the marketing director for a large retailer, you have been given the task of understanding why consumer demand has decreased dramatically for one of the company’s store-brand signature products. To understand this outcome, you will need to gather information from consumers and store employees. Once the data has been collected, you will analyze it and submit a report to the executive leadership team. Your paper should answer the original question and include a recommendation for resolving the problem based on your study’s findings. You may choose a company or create a fictional one that can be used throughout this course. One of the key concepts of research is called sampling. Sampling uses a small part of a population to discover and describe characteristics of the whole population. You will design a sampling procedure that will meet the requirements of rigor for sample selection. Provide a brief description of the name of the company and its signature products. Include a research question(s) that represents the need described in the scenario. Create a list of 30 fictional names. Select fictional people to participate in your practice study described in the scenario above. The final sample needs to include at least 6 names from your list. Write a description of the sampling procedure that you employed and the outcomes of it.  In other words, how did you go about selecting the 6 names? Please include a description of the group composition (for example: number of males and females). Include how you would gather and analyze information, answer your research question(s), and present your findings to the executive leadership team. At least two references are required. APA formatting is required (i.e., title page, margins, references page, etc.).

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more