This capstone course requires each student to construct a detailed and well-thought-out analysis of a business employing all the relevant strategic analysis tools studied in the course. This project will take the full term to complete. It is our sincere hope that you will find this project to be the most rewarding effort in
your educational career.
Phase 1 – Modules 1-3 (Outline for Strategic Management Case)
Module 1: Select company (AMAZON) and secure instructor approval. Once approved, create plan outline, insert current mission and vision.
Module 2: Complete an EFE and CPM for your company (including analysis and conclusions) and insert in your working draft which you will hold until you submit Phase 1 during Module 3.
Module 3: Complete an IFE and calculate financial ratios (including analysis and conclusions) for your company and insert in your plan to submit at the end of Module 3.